LONGER/LOWER/WIDER

An Exclusive Seminar by Ed Welburn

 LONGER/LOWER/WIDER

Was it the American Underslung, 1930s Millers, the Buick Y-Job or the Hudson Hornet?

Were designers inspired by European horse drawn carriages? Whatever the case, GM’s pioneering design chief Harley Earl was definitely one of the champions of Longer, Lower and Wider.

Is our past crossing our future?

Join us as Ed Welburn, retired Sr VP for Global Design for General Motors, shares his experience and insight into what drove design in a fertile and legendary period of styling for American cars. Just the right topic during our exhibition “Land Yachts: Cruising the Interstate Highways”. We will see just why and how these automobiles came into existence and what the cycles of design may tell us about the cars to come in the decades ahead.